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This could possibly be an indication that designers and developers have settled on an optimum number of web fonts. In November 2010, fonts accounted for 59.2kb of total page size, compared to 132.1kb in January 2021.Įven more interesting is how the average number of HTTP requests for fonts great to four in 2015, dipped to three in 2016 and has remained steady back at four since 2017 – only the desktop went up to five. Webfonts are another contributor to page size, but as the stats show, their growth in popularity isn’t really something to worry about. According to WordStream, 87% of online marketers use video content, one-third of online activity is spent watching video, and over half of video content is viewed on mobile. More and more websites are using video headers and other media elements.
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The use of video has exploded in recent years. Interesting, the median size of videos in 2021 is larger on mobile than desktop. To put this into perspective, the average weight of videos was just 286.3kb for desktop in May 2016.
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Latest HTTP Archive data shows video now accounts for two-thirds of the average web page’s total size. But woah… Check out how videos have completely overtaken images: Video Makes Up 65.9% of Average Page Weightįor a long time, developers have been concerned about the size of images, and how much they account for total page size.
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While some websites have gone full media in their approach, with video, fullscreen imagery, custom fonts and other design elements, others have embraced a more minimalist approach.
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